Saturday, March 8, 2014

Saturday's Links to Writing & Marketing Blog Posts


By: Book Marketing Buzz Blog

Write Your Next Book With The Media In Mind

Here is what I know and think about making your book more promotable.

The world of book publishing has changed immensely over the past decade  --and certainly over the past three years, thanks to Amazon, Apple, tablets, e-books, Borders, and social media.

The role of book publicity has not changed, though the methods have been altered.

PR is needed to give a book a chance at succeeding in an overcrowded marketplace and a noisy media landscape. With more books being published than ever before, and more media outlets around than ever before, there is a lot of competition to get a diluted piece of the pie.

Technology has no doubt impacted many industries, including: publishing, retail, the news media, and even the way books are written. As a result, readers and consumers have been changed as well.

It may seem like everyone: 
  • Has plastic surgery
  • Eats organic food
  • Watches TV on a smartphone
  • Spends more time tweeting than talking to others

. . . but such phenomena show we are a changing and diverse nation.

Not everyone is doing these things I just mentioned but the world certainly is in transition.  Writers are changing, too.  They are morphing into hybrids - - they are writers and they are promoters.

I understand what it is like for today’s author to be confronted with the new publishing landscape. 

. . .

There is no way of getting around it. To embrace PR as an author is to embrace your future.  The good news is there is plenty that you can and should do, to promote your book.

You Need To:
  • Think like the media and about their needs
  • Create a book with promotable content
  • Change your attitude about your PR role
  • Realize it is up to you and in your hands to grow as a writer 

So How Do You Write A Book That Will Be Promotable?

Read the full article HERE!

~*~

If you missed my writing & marketing tweets and retweets yesterday, here they are again:
  1. Point of View and Emotions in Writing Family History  - BLOG - Stories To Tell Books http://ow.ly/ulfGx
  2. WriteIntoPrint: Self Editing 4 Fiction ~ #2 Show AND Tell http://ow.ly/ukqHy
  3. 11 Tips to Double Your Twitter Followers - Jeffbullas's Blog http://ow.ly/ulfT1
  4. 30 Mind Numbing YouTube Facts,Figures and Statistics - Infographic http://ow.ly/ulglY
  5. BookMarketingBuzzBlog: Making Your Book More Promotable http://ow.ly/ulgxM
  6. Maggie Lyons Blog: Fifty Things Under $50 Bucks To Promote Your Book http://ow.ly/ulgI0
  7. Spritz reader: Getting words into your brain faster | The Passive Voice | http://ow.ly/ulh5N
  8. The Mirror Moment: A Method for Both Plotters and Pantsers - Helping Writers Become Authors http://ow.ly/ulozP
  9. The 5 Keys to Writing Successfully in First Person Point of View - Marcy Kennedy http://ow.ly/ulp0I
  10. Janet Reid, Literary Agent: Query: how to figure out if it's me or you http://ow.ly/ulpnd
  11. Neil Gaiman on Why Fiction Matters - Critical Margins http://ow.ly/ulwU6
  12. Visual Storytelling, How to Use Visuals, Videos and Social Media Social Media Examiner http://ow.ly/ulxjQ
  13. What Portrait Photography Can Teach Us About Characterisation… | fcmalby http://ow.ly/ulxLk
  14. Writability: Plot Essentials: Inciting Incident http://ow.ly/ulxZi
  15. Understanding Character Wounds: A List Of Common Themes | WRITERS HELPING WRITERSWRITERS HELPING WRITERS http://ow.ly/ulyb2
  16. Every Writer Needs a Tribe (Have You Found Yours?) | Goins, Writer http://ow.ly/ulMx2
  17. What’s a Lair and How Do You Pronounce It? http://ow.ly/ulMHY
Happy writing and running, Kathy

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