By:
C. S. Lakin
If
you yearn for success as an author, you need to take note.
Did
you know that over four thousand books are self-published each day?
You
can imagine how hard it is to have your book rise to the top of the pile.
Writers
face a daunting challenge: discoverability.
Most
books sell fewer than a hundred copies—ever.
So
how can you give your book—whether fiction or nonfiction—a fighting chance?
The
best way to sell books is to target genre.
What
does this mean?
It
means adjusting what you write or how you categorize what you write so that it
neatly fits a slot; a slot that is clearly identifiable in the book publishing
world.
I’ll
explain why that’s important, but first let’s talk about genre.
What is Genre?
It’s
a way to classify the type of book you are writing.
Since
most authors achieve their greatest sales from Amazon, we’re going to look at
how Amazon
defines your books. (Other online venues use similar methods, so what works for Amazon
generally carries over to other sites as well.)
Amazon
uses the terms categories and subcategories. But it’s all genre—a way to define
your book so that potential customers can find it.
Classifying
your novel in a specific genre means you are targeting it to specific customers
or readers who are looking for that kind of book to buy.
So
it’s important to be able to not just state what genre your novel fits—but also
to write to that audience, publishing a book that meets reader expectations.
BISAC Categories
. .
.
To read the rest of the post, click here:
~*~
If
you missed my latest writing and marketing tweets, here they are again:
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