Friday, June 19, 2015

Friday's Links to Writing & Marketing Blog Posts

By: Deb Toor

"...The grass is greenest where it is watered -- Robert Fulghum

How do most successful authors generate book sales? Are they just lucky?  More talented?


But as Albert Einstein said “Genius is 1% talent and 99% Hard Work." Most successful authors toil and sweat to sell their books.

Ready to get some results? It's time to roll up your sleeves and plunge into the nitty gritty hard work of selling your book. This blog focuses on two actions that will help you connect with your potential customers: Collecting endorsements and participating in or staging a community event.

1. How to find endorsements for your book: 

Featuring the expertise of Carolyn Howard-Johnson, promo guru and author of The Frugal Book Marketer

Quality endorsements, testimonials and reviews will show your niche audience how your book can help them to reach their goals. Carolyn suggests the following steps: 

First, identify the professionals who are connected with your book’s theme, such as teachers, people in your field of expertise, associations, and fellow authors you know. 

Next, send letters requesting their testimonials. What to include:

. . .

Read the full article HERE!

If you missed my writing & marketing tweets and retweets yesterday, here they are again:
Happy writing and running, Kathy

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