By: Jael McHenry
As an author, especially one just starting out, you’re often told about the importance of your “brand.” You’re lectured that how you act on social media, what you talk about in interviews, and what you write should all be in keeping with whatever “brand” you choose.
But that can seem artificial or inauthentic. You’re a person, after all. You’re not a corporation.
You’re not a product.
But you are, in a way, a character.
Think about it. The fictional characters we write are supposed to seem as real as people, yet we can’t possibly portray them with all the complexity and breadth as people. You may know what hospital your protagonist was born in and the color of the walls of her second-grade bedroom and the bitter tears she cried when her brother threw her favorite CD out the window of a moving car, never to be seen again, on the road between Casper and Cheyenne – but you’re not going to share these details with your readers, unless they’re relevant to the story. You don’t write a character with no interests or history whatsoever, of course, but sentences laden with exposition bring your fiction grinding to a halt.
And the same is true of us, as authors…
Read the full article HERE!
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