By: BookBub Unbound
We’ve written in the past about using pricing as a promotional tool, and you may already be aware that discounting your book for a limited time can lead to increased sales, greater visibility, and a host of other benefits. But what about giving away your book for free?
The debate around the value of a free ebook promotion includes impassioned opinions from successful indie authors, leading publishers, and industry thought leaders. Here at BookBub, after featuring thousands of free ebooks in our daily email, we believe that while free may not be right for everyone, it can work phenomenally well to accomplish certain marketing goals.
We’ve outlined some of these goals below, with the hope that they’ll help our partners decide whether to test this strategy on their own titles:
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Read the full article HERE!
If you missed my writing & marketing tweets and retweets yesterday, here they are again:
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